Willy Chavarria opened the Fall 2026 menswear season with a show that felt more like a story lived in real time, and from the moment Willy Chavarria’s name hit the marquee you knew this would be a fashion event that refused to just hang clothes on a rail. Willy Chavarria took his Eterno collection into the heart of Paris Fashion Week and turned a dojo into a stage where menswear, music, and culture collided with a force that didn’t ask for permission.
Willy Chavarria’s vision for Eterno was big because he wanted to make it about connection and identity first, before the clothes even hit the runway, and in doing that Willy Chavarria managed to keep every moment tethered to both his roots and his rules. Willy Chavarria’s runway was never going to be about silent models walking in single file, it was always going to be a sequence of moments tied together by sound and presence, which is why Willy Chavarria invited performers and artists into the middle of his presentation rather than confining them to an opening act.
Willy Chavarria arranged the space so that it felt like something between a busy street corner and a set from a film about life, not a traditional catwalk. Willy Chavarria wanted people to see menswear not as an abstract idea but as clothing that moves with us, sits with us, and breathes with us. Willy Chavarria knows that menswear can be emotional, and so in Eterno he built an experience rather than just a line of garments.
Willy Chavarria’s tailoring opened the show, with slim-fit trousers and proportioned blazers replacing the oversized silhouettes he once leaned on, giving a fresh pulse to his collection that still referenced his past. Willy Chavarria has always balanced opposites, bringing workwear next to elevated tailoring, and in Eterno that balance was present in every look. Willy Chavarria took his signature Chicano inspiration and folded it into the structure of the clothes with a lightness that made them feel both grounded and modern.
Willy Chavarria’s runway space was dotted with sounds and rhythms because Willy Chavarria invited Latin musicians to perform live as models walked. Willy Chavarria opened the show with Mon Laferte’s voice wrapping through the room, setting a dramatic tone before any clothing made its way down. Willy Chavarria’s choice to merge music and fashion this way gave the Eterno collection a cinematic heartbeat that was impossible to ignore.
Willy Chavarria knew that music and clothing share space in culture and identity, and so including performers like Lunay and Mahmood wasn’t a gimmick for Willy Chavarria, it was a message about inclusion and energy. Willy Chavarria’s music lineup didn’t stop there because he wanted to lift emerging voices as well as established ones, which is why Willy Chavarria brought Santos Bravos to perform during the show. Willy Chavarria’s inclusion of Santos Bravos, the youthful Latin pop group making waves with their vibrant sound, added a layer of contemporary spirit to the collection that echoed through the venue.
Willy Chavarria’s menswear collection Eterno wasn’t built only on music and showmanship, it was rooted in craft and cultural dialogue. Willy Chavarria’s tailoring leaned into sharp lines and thoughtful shapes that felt confident without being loud. Willy Chavarria’s trousers and jackets carried a sense of intention that made each piece feel like it had a reason to be worn.
Willy Chavarria’s use of color was subtle at times and bold at others, with muted hues giving space for brighter tones to emerge, just as Willy Chavarria’s design language has always balanced restraint with expression. Willy Chavarria played with textures too, letting smooth fabrics sit alongside plush materials, bringing depth to garments that might otherwise have felt flat. Willy Chavarria’s choices here felt personal because they responded to real life, which is exactly what Willy Chavarria has always said he wants his clothing to do: reflect the world we live in, not an unreachable fantasy.
Willy Chavarria’s integration of a major collaboration with adidas Originals lifted the athletic elements of the show into something more than sporty. Willy Chavarria’s tracksuits worn by Santos Bravos and others were based on Chicano-inspired designs, stitched with detail, and worn in ways that felt both contemporary and rooted in history.
Willy Chavarria’s partnership with adidas didn’t overpower his voice, it amplified it, giving a mainstream stage to designs that are deeply personal to Willy Chavarria. Willy Chavarria’s models carried footballs and wore new collaborative sneakers, bringing sport into the narrative of the runway because Willy Chavarria believes that life is lived in motion, not just posed. Willy Chavarria’s presentation was alive with movement, whether it was a model pausing mid-step, a performer singing to the crowd, or Santos Bravos delivering their set with kinetic joy. Willy Chavarria’s vision for menswear was on display in that interplay of motion and design, letting clothing and culture speak as one.
Willy Chavarria’s Eterno collection found its rhythm in the way it brought people together in one room. Willy Chavarria’s audience of over two thousand felt less like spectators and more like participants in a shared moment that was as intimate as it was grand. Willy Chavarria’s name had become synonymous with a kind of fashion that doesn’t sit quietly in the background but insists you pay attention to it because it reflects something true about now.
Willy Chavarria’s clothes weren’t just for looking at, they were for feeling, and for stepping into the world with purpose. Willy Chavarria’s models looked like a tapestry of identities, each piece suggesting a story about who the wearer could be and where they could go. Willy Chavarria’s interpretation of menswear reached beyond gender and tradition, asking us to think about clothes as bridges rather than barriers.
Willy Chavarria’s moments with performers like Lunay brought stories into clothing. Willy Chavarria’s use of music as narrative helped the audience feel the garments not as static objects but as companions in life’s movements. Willy Chavarria’s choice to let Santos Bravos sing and dance while wearing his pieces made those looks feel like language rather than apparel. Willy Chavarria’s aesthetic was grounded in connection, and what Santos Bravos brought to the stage was youth, rhythm, and a sense that fashion and music are inseparable parts of culture. Willy Chavarria’s runway wasn’t a runway in the traditional sense, it was a conversation flowing between clothing, performance, and the lived experience of those who wear it. Willy Chavarria’s commitment to storytelling through clothes showed up in every seam and step on that floor in Paris, making Eterno feel like both a tribute and a challenge to how we think about menswear.
Willy Chavarria’s designs feel human because they speak to the lives we lead outside of fashion week. Willy Chavarria’s tailored trousers and bold outerwear pieces could be worn on city streets or stages, in offices or at gatherings, proving that Willy Chavarria wants his clothes in the real world, not just behind velvet ropes. Willy Chavarria’s workwear pieces bring an ease to dressing that feels intentional and expressive at the same time. Willy Chavarria’s approach to menswear asks you to think about what clothes do for you and what you want them to say about you. Willy Chavarria’s collection was a statement of identity, and the presence of Santos Bravos performing in that space underscored the idea that fashion is alive with influence, inspiration, and evolution. Willy Chavarria’s runway reminded us that clothes matter because they shape how we move through life and how others perceive our presence.
Willy Chavarria closed the show with a sense that Eterno was less an endpoint and more a beginning. Willy Chavarria’s audience left talking about the music, the energy, and the clothes because Willy Chavarria had given them something that felt unfiltered and vivid. Willy Chavarria’s ability to merge menswear with culture made Eterno one of the most talked about shows of the season. Willy Chavarria’s collection wasn’t just a line of clothes, it was a call to see fashion as part of the fabric of life and community. Willy Chavarria’s final curtain saw performers and models side by side, echoing the idea that fashion and art are not separate but part of the same human impulse to express and connect.
